Boston, MA – January 22, 2007 – Axerra Networks, “The Pseudo-Wire Company®” and leading provider of circuit emulation and service emulation solutions, announced today the appointment of Gil Biran, Axerra’s Founder, as President and Chief Strategy Officer (CSO) and Amir Hochbaum as Chief Operating Officer (COO), both changes effective immediately.
Gil Biran, Founder and previously COO of Axerra Networks, will now take on the dual role of President and CSO. Mr. Biran will be responsible for driving Axerra’s technology vision, product direction, marketing, and business development. Highly regarded as an early visionary for multiservice over packet, Mr. Biran has successfully guided Axerra to the forefront of Pseudo-Wire technology.
Amir Hochbaum, newly appointed COO, joins Axerra Networks with extensive management experience in the telecommunications sector, most recently as Senior Vice President, Research, Development and Operations of Vyyo Israel (Nasdaq: VYYO) where he also served as a member of Vyyo’s executive management team. Prior to Vyyo, Mr. Hochbaum held management positions at Avaya (formerly Lucent, Madge and Lannet) including Managing Director and Vice President of R&D. Before joining Avaya, Mr. Hochbaum had responsibility for engineering, product development, product management, and customer service for ServiceSoft in Jerusalem and Massachusetts.
“Amir is an exceptionally strong addition to Axerra’s management team,” said Gadi Tamari, CEO of Axerra Networks. “I’m confident his expertise and leadership in all areas of R&D, operations, and manufacturing will be of enormous benefit to Axerra. At the same time, the promotion of Gil Biran to President and CSO will ensure Axerra continues its successful strategic direction aimed at capitalizing on the enormous potential of Pseudo-Wire technology.”
“I am excited to join Axerra at a time of significant expansion,” said Amir Hochbaum. “Axerra has a combination of talented professionals, unmatched technology, and an outstanding product line, and I look forward to contributing to Axerra’s continued success.”
Axerra Networks’ Pseudo-Wire solutions enable mobile wireless operators, cable operators, competitive access providers, and incumbent carriers to extend IP plus legacy data and voice services in native format over Ethernet, IP, and MPLS networks. Axerra Networks’ family of award-winning AXN Pseudo-Wire Gateways and Access Devices™ are now tested and deployed on four continents.
About Axerra Networks, Inc.
Axerra Networks, “The Pseudo-Wire Company®”, is the leading provider of circuit emulation and service emulation solutions over packet access networks. Axerra’s Pseudo-Wire solutions enable mobile wireless operators, cable MSOs, competitive service providers, and incumbent carriers to extend IP + legacy voice and data services in native format over Ethernet, IP, and MPLS networks. The result is greater operational efficiency, new revenue opportunities, and a smooth migration strategy to a single converged network, without stranding any revenue streams from profitable legacy services. With Axerra’s Pseudo-Wire solutions, service providers can convert any packet access network (Carrier Ethernet, broadband wireless including WiMAX, cable HFC, xDSL, PON, etc.) into a full-service alternative to TDM access. For more information, please visit: www.axerra.com.